This Is Already a Great Deal
Opening Offer
$36,657
Asking Price
$37,791
Max Price
$37,791
- • Recent buyers paid ~$360 above MSRP
- • Asking price is already $360 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$33,634
Est. Invoice$34,390
Holdback$756
MSRP (Sticker)$37,791
Asking Price$37,791
Markup$0
Dealer Margin on This Car$4,157
Percentile59% of inventory is priced lower
Days on Lot16 days
What Others Paid (Last 30 Days)
Cars Sold2451
Avg Markup+$360
Median Markup$0
Best Deal-$1,174
Worst Deal+$7,020
% Sold Below MSRP64%
Avg Days to Sell26 days
Dealer Profile
Inventory710 vehicles
Avg Markup (All Models)-$716
Avg Markup (RAV4)+$84
% Below MSRP78%
Avg Days to Sell24 days
Avg Sold Markup-$486
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