Deal Sheet: 2026 Ranger XL

Pearson Ford, Inc. · Zionsville, IN · VIN: 1FTER4PH9TLE45564

Negotiation Guide

Opening Offer

$35,497

Fair Price

$36,997

Walk Away Above

$38,239

• Recent buyers paid ~$2,483 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$35,532

Est. Invoice$36,716

Holdback (est.)$1,184

MSRP (Sticker)$39,480

Asking Price$37,980

Markup-$1,500

Est. Dealer Margin on This Car$2,448

Percentile35% of inventory is priced lower

Days on Lot8 days

What Others Paid (Last 30 Days)

Cars Sold1133

Avg Markup-$2,483

Median Markup-$2,000

Best Deal-$4,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell45 days

Dealer Profile

Inventory35 vehicles

Avg Markup (All Models)-$1,750

Avg Markup (Ranger)-$1,250

% Below MSRP100%

Avg Days to Sell32 days

Avg Sold Markup-$1,705

Price History

Aug 15, 2026$38,480 → $37,980(-$500)

Cheaper Ranger XL Inventory

Sam Scism Motors, Inc.Farmington, MO

-$2,000$37,66012d

Wagner Ford,

-$2,000$39,54012d

Johnson Sewell FordMarble Falls, TX

-$2,000$33,88512d

Two Rivers Ford, Inc.Mount Juliet, TN

-$2,000$33,50547d

Group 1 Ford of South AustinAustin, TX

-$2,000$33,59059d

Bill White FordMansfield, AR

-$2,000$37,91554d

Bill Knight Ford of StillwaterStillwater, OK

-$2,000$37,67054d

Jack Schmitt FordCollinsville, IL

-$2,000$35,7453d

Suntrup Ford WestportSaint Louis, MO

-$2,000$37,3403d

Jim Trenary Ford, Inc.Moscow Mills, MO

-$2,000$38,0403d