Deal Sheet: 2026 Ranger XL

Landmark Ford, Inc. · Springfield, IL · VIN: 1FTER4PH3TLE45897

Negotiation Guide

Opening Offer

$35,532

Fair Price

$37,032

Walk Away Above

$38,274

• Recent buyers paid ~$2,483 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$35,564

Est. Invoice$36,749

Holdback (est.)$1,185

MSRP (Sticker)$39,515

Asking Price$38,015

Markup-$1,500

Est. Dealer Margin on This Car$2,452

Percentile35% of inventory is priced lower

Days on Lot19 days

What Others Paid (Last 30 Days)

Cars Sold1133

Avg Markup-$2,483

Median Markup-$2,000

Best Deal-$4,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell45 days

Dealer Profile

Inventory95 vehicles

Avg Markup (All Models)-$1,887

Avg Markup (Ranger)-$1,200

% Below MSRP100%

Avg Days to Sell35 days

Avg Sold Markup-$1,826

Price History

Aug 6, 2026$37,515 → $38,515(+$1,000)

Aug 15, 2026$38,515 → $38,015(-$500)

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