Deal Sheet: 2026 Ranger LARIAT

Mac Haik Ford of Houston · Houston, TX · VIN: 1FTER4KP5TLE45821

Negotiation Guide

Opening Offer

$49,431

Fair Price

$50,931

Walk Away Above

$52,226

• Recent buyers paid ~$2,589 below MSRP

Price Breakdown

Est. Dealer Cost$48,168

Est. Invoice$49,774

Holdback (est.)$1,606

MSRP (Sticker)$53,520

Asking Price$52,020

Markup-$1,500

Est. Dealer Margin on This Car$3,852

Percentile27% of inventory is priced lower

Days on Lot8 days

What Others Paid (Last 30 Days)

Cars Sold644

Avg Markup-$2,589

Median Markup-$2,000

Best Deal-$4,000

Worst Deal-$1,000

% Sold Below MSRP100%

Avg Days to Sell46 days

Dealer Profile

Inventory427 vehicles

Avg Markup (All Models)-$1,724

Avg Markup (Ranger)-$1,667

% Below MSRP100%

Avg Days to Sell32 days

Avg Sold Markup-$1,763

Cheaper Ranger LARIAT Inventory

Mac Haik Ford of HoustonHouston, TX

-$2,500$48,12568d

Golden Circle Ford, ParsonsParsons, TN

-$2,000$53,8353d

Steve Schmitt FordHighland, IL

-$2,000$50,8953d

Lou Fusz Ford, Inc.Chesterfield, MO

-$2,000$49,3603d

Shawnee Mission FordShawnee, KS

-$2,000$50,6303d

Anderson Ford of Grand IslandGrand Island, NE

-$2,000$51,5103d

Hastings FordHastings, NE

-$2,000$51,6653d

Conklin Ford NewtonNewton, KS

-$2,000$49,6553d

Riverside Ford of TulsaTulsa, OK

-$2,000$51,6203d

Bill Knight FordTulsa, OK

-$2,000$53,0003d