Deal Sheet: 2026 Ranger XLT

Keyser & Miller Ford, Inc. · Collegeville, PA · VIN: 1FTER4HHXTLE42719

Negotiation Guide

Opening Offer

$39,543

Fair Price

$41,043

Walk Away Above

$42,172

• Recent buyers paid ~$2,257 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$38,970

Est. Invoice$40,269

Holdback (est.)$1,299

MSRP (Sticker)$43,300

Asking Price$41,800

Markup-$1,500

Est. Dealer Margin on This Car$2,830

Percentile94% of inventory is priced lower

Days on Lot40 days

What Others Paid (Last 30 Days)

Cars Sold2344

Avg Markup-$2,257

Median Markup-$2,000

Best Deal-$4,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell43 days

Dealer Profile

Inventory89 vehicles

Avg Markup (All Models)-$1,840

Avg Markup (Ranger)-$1,350

% Below MSRP100%

Avg Days to Sell39 days

Avg Sold Markup-$2,225

Price History

Aug 6, 2026$41,300 → $42,300(+$1,000)

Aug 20, 2026$42,300 → $41,800(-$500)

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