Deal Sheet: 2026 Ranger XLT

Joe Machens Ford · Columbia, MO · VIN: 1FTER4HHXTLE35902

Negotiation Guide

Opening Offer

$37,908

Fair Price

$39,408

Walk Away Above

$40,537

• Recent buyers paid ~$2,257 below MSRP

Price Breakdown

Est. Dealer Cost$37,499

Est. Invoice$38,748

Holdback (est.)$1,250

MSRP (Sticker)$41,665

Asking Price$40,165

Markup-$1,500

Est. Dealer Margin on This Car$2,667

Percentile94% of inventory is priced lower

Days on Lot22 days

What Others Paid (Last 30 Days)

Cars Sold2344

Avg Markup-$2,257

Median Markup-$2,000

Best Deal-$4,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell43 days

Dealer Profile

Inventory323 vehicles

Avg Markup (All Models)-$1,834

Avg Markup (Ranger)-$1,500

% Below MSRP94%

Avg Days to Sell37 days

Avg Sold Markup-$1,673

Price History

Aug 6, 2026$39,165 → $40,165(+$1,000)

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