Deal Sheet: 2026 Ranger XLT

Dan Cummins Ford · Nicholasville, KY · VIN: 1FTER4HHXTLE32451

Negotiation Guide

Opening Offer

$38,028

Fair Price

$39,528

Walk Away Above

$40,657

• Recent buyers paid ~$2,257 below MSRP
• Price already dropped 2 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$37,607

Est. Invoice$38,860

Holdback (est.)$1,254

MSRP (Sticker)$41,785

Asking Price$40,285

Markup-$1,500

Est. Dealer Margin on This Car$2,679

Percentile94% of inventory is priced lower

Days on Lot61 days

What Others Paid (Last 30 Days)

Cars Sold2344

Avg Markup-$2,257

Median Markup-$2,000

Best Deal-$4,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell43 days

Dealer Profile

Inventory195 vehicles

Avg Markup (All Models)-$1,486

Avg Markup (Ranger)-$1,500

% Below MSRP94%

Avg Days to Sell38 days

Avg Sold Markup-$979

Price History

Jul 9, 2026$41,785 → $39,785(-$2,000)

Aug 6, 2026$39,785 → $40,785(+$1,000)

Aug 20, 2026$40,785 → $40,285(-$500)

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