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Deal Sheet: 2026 Ranger XLT
Rich Ford Sales, Inc. · Albuquerque, NM · VIN: 1FTER4HH9TLE33445
Negotiation Guide
Opening Offer
$39,443
Fair Price
$40,943
Walk Away Above
$42,072
- • Recent buyers paid ~$2,257 below MSRP
- • Price already dropped 2 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$38,880
Est. Invoice$40,176
Holdback (est.)$1,296
MSRP (Sticker)$43,200
Asking Price$41,700
Markup-$1,500
Est. Dealer Margin on This Car$2,820
Percentile94% of inventory is priced lower
Days on Lot56 days
What Others Paid (Last 30 Days)
Cars Sold2344
Avg Markup-$2,257
Median Markup-$2,000
Best Deal-$4,000
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell43 days
Dealer Profile
Inventory320 vehicles
Avg Markup (All Models)-$1,979
Avg Markup (Ranger)-$1,462
% Below MSRP100%
Avg Days to Sell29 days
Avg Sold Markup-$1,716
Price History
Jul 9, 2026$43,200 → $41,200(-$2,000)
Aug 6, 2026$41,200 → $42,200(+$1,000)
Aug 20, 2026$42,200 → $41,700(-$500)
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