Deal Sheet: 2026 Ranger XLT

Benna Ford Superior · Superior, WI · VIN: 1FTER4HH9TLE28911

Negotiation Guide

Opening Offer

$42,268

Fair Price

$43,768

Walk Away Above

$44,897

• Recent buyers paid ~$2,257 below MSRP
• Price already dropped 2 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$41,423

Est. Invoice$42,803

Holdback (est.)$1,381

MSRP (Sticker)$46,025

Asking Price$44,525

Markup-$1,500

Est. Dealer Margin on This Car$3,103

Percentile94% of inventory is priced lower

Days on Lot63 days

What Others Paid (Last 30 Days)

Cars Sold2344

Avg Markup-$2,257

Median Markup-$2,000

Best Deal-$4,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell43 days

Dealer Profile

Inventory66 vehicles

Avg Markup (All Models)-$2,693

Avg Markup (Ranger)-$1,500

% Below MSRP100%

Avg Days to Sell37 days

Avg Sold Markup-$1,938

Price History

Jul 9, 2026$46,025 → $44,025(-$2,000)

Aug 6, 2026$44,025 → $45,025(+$1,000)

Aug 20, 2026$45,025 → $44,525(-$500)

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