Deal Sheet: 2026 Ranger XLT

El Centro Motors · El Centro, CA · VIN: 1FTER4HH5TLE37797

Negotiation Guide

Opening Offer

$42,203

Fair Price

$43,703

Walk Away Above

$44,832

• Recent buyers paid ~$2,257 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$41,364

Est. Invoice$42,743

Holdback (est.)$1,379

MSRP (Sticker)$45,960

Asking Price$44,460

Markup-$1,500

Est. Dealer Margin on This Car$3,096

Percentile94% of inventory is priced lower

Days on Lot22 days

What Others Paid (Last 30 Days)

Cars Sold2344

Avg Markup-$2,257

Median Markup-$2,000

Best Deal-$4,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell43 days

Dealer Profile

Inventory136 vehicles

Avg Markup (All Models)-$2,248

Avg Markup (Ranger)-$1,500

% Below MSRP100%

Avg Days to Sell41 days

Avg Sold Markup-$2,388

Price History

Aug 6, 2026$43,960 → $44,960(+$1,000)

Aug 20, 2026$44,960 → $44,460(-$500)

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