Deal Sheet: 2026 Ranger XLT

Ford of Port Richey · Port Richey, FL · VIN: 1FTER4GH9TLE36573

Negotiation Guide

Opening Offer

$34,488

Fair Price

$35,988

Walk Away Above

$37,117

• Recent buyers paid ~$2,257 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$34,421

Est. Invoice$35,568

Holdback (est.)$1,147

MSRP (Sticker)$38,245

Asking Price$36,745

Markup-$1,500

Est. Dealer Margin on This Car$2,325

Percentile94% of inventory is priced lower

Days on Lot22 days

What Others Paid (Last 30 Days)

Cars Sold2344

Avg Markup-$2,257

Median Markup-$2,000

Best Deal-$4,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell43 days

Dealer Profile

Inventory110 vehicles

Avg Markup (All Models)-$1,989

Avg Markup (Ranger)-$1,500

% Below MSRP100%

Avg Days to Sell26 days

Avg Sold Markup-$1,838

Price History

Aug 6, 2026$36,245 → $37,245(+$1,000)

Aug 20, 2026$37,245 → $36,745(-$500)

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