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Deal Sheet: 2026 Ranger XLT

University Ford, Inc. · Durham, NC · VIN: 1FTER4GH3TLE39954

Negotiation Guide

Opening Offer
$37,168
Fair Price
$38,668
Walk Away Above
$39,797
  • Recent buyers paid ~$2,257 below MSRP
  • Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$36,833
Est. Invoice$38,060
Holdback (est.)$1,228
MSRP (Sticker)$40,925
Asking Price$39,425
Markup-$1,500
Est. Dealer Margin on This Car$2,593
Percentile94% of inventory is priced lower
Days on Lot13 days

What Others Paid (Last 30 Days)

Cars Sold2344
Avg Markup-$2,257
Median Markup-$2,000
Best Deal-$4,000
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell43 days

Dealer Profile

Inventory183 vehicles
Avg Markup (All Models)-$1,780
Avg Markup (Ranger)-$1,500
% Below MSRP100%
Avg Days to Sell39 days
Avg Sold Markup-$1,493

Price History

Aug 15, 2026$39,925$39,425(-$500)