Deal Sheet: 2026 Ranger XLT

Krause Family Ford of Woodstock · Woodstock, GA · VIN: 1FTER4GH2TLE44773

Negotiation Guide

Opening Offer

$35,293

Fair Price

$36,793

Walk Away Above

$37,922

• Recent buyers paid ~$2,257 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$35,145

Est. Invoice$36,317

Holdback (est.)$1,172

MSRP (Sticker)$39,050

Asking Price$37,550

Markup-$1,500

Est. Dealer Margin on This Car$2,405

Percentile94% of inventory is priced lower

Days on Lot22 days

What Others Paid (Last 30 Days)

Cars Sold2344

Avg Markup-$2,257

Median Markup-$2,000

Best Deal-$4,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell43 days

Dealer Profile

Inventory249 vehicles

Avg Markup (All Models)-$2,065

Avg Markup (Ranger)-$1,429

% Below MSRP100%

Avg Days to Sell37 days

Avg Sold Markup-$1,461

Price History

Aug 6, 2026$37,050 → $38,050(+$1,000)

Aug 20, 2026$38,050 → $37,550(-$500)

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