Deal Sheet: 2026 Ranger XLT

Mullinax Ford · New Smyrna Beach, FL · VIN: 1FTER4GH0TLE43640

Negotiation Guide

Opening Offer

$34,108

Fair Price

$35,608

Walk Away Above

$36,737

• Recent buyers paid ~$2,257 below MSRP
• Price already dropped 2 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$34,079

Est. Invoice$35,214

Holdback (est.)$1,136

MSRP (Sticker)$37,865

Asking Price$36,365

Markup-$1,500

Est. Dealer Margin on This Car$2,287

Percentile94% of inventory is priced lower

Days on Lot49 days

What Others Paid (Last 30 Days)

Cars Sold2344

Avg Markup-$2,257

Median Markup-$2,000

Best Deal-$4,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell43 days

Dealer Profile

Inventory286 vehicles

Avg Markup (All Models)-$1,853

Avg Markup (Ranger)-$1,471

% Below MSRP100%

Avg Days to Sell40 days

Avg Sold Markup-$1,769

Price History

Jul 9, 2026$37,865 → $35,865(-$2,000)

Aug 6, 2026$35,865 → $36,865(+$1,000)

Aug 20, 2026$36,865 → $36,365(-$500)

Cheaper Ranger XLT Inventory

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-$2,000$36,4005d

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-$2,000$35,86522d

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-$2,000$42,59549d

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-$2,000$41,99549d

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-$2,000$37,9300d

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-$2,000$42,59522d

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-$2,000$45,03522d