Deal Sheet: 2026 Ranger XLT

ALM Ford Marietta · Marietta, GA · VIN: 1FTER4GH0TLE40754

Negotiation Guide

Opening Offer

$37,848

Fair Price

$39,348

Walk Away Above

$40,477

• Recent buyers paid ~$2,257 below MSRP

Price Breakdown

Est. Dealer Cost$37,445

Est. Invoice$38,693

Holdback (est.)$1,248

MSRP (Sticker)$41,605

Asking Price$40,105

Markup-$1,500

Est. Dealer Margin on This Car$2,661

Percentile94% of inventory is priced lower

Days on Lot0 days

What Others Paid (Last 30 Days)

Cars Sold2344

Avg Markup-$2,257

Median Markup-$2,000

Best Deal-$4,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell43 days

Dealer Profile

Inventory274 vehicles

Avg Markup (All Models)-$2,215

Avg Markup (Ranger)-$1,500

% Below MSRP100%

Avg Days to Sell40 days

Avg Sold Markup-$1,441

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