Deal Sheet: 2026 Explorer ST

Gary Yeomans Ford Ocala · Ocala, FL · VIN: 1FMWK8GC9TGC34227

Negotiation Guide

Opening Offer

$54,278

Fair Price

$55,778

Walk Away Above

$57,811

• Recent buyers paid ~$4,067 below MSRP

Price Breakdown

Est. Dealer Cost$53,861

Est. Invoice$55,656

Holdback (est.)$1,795

MSRP (Sticker)$59,845

Asking Price$56,345

Markup-$3,500

Est. Dealer Margin on This Car$2,485

Percentile46% of inventory is priced lower

Days on Lot3 days

What Others Paid (Last 30 Days)

Cars Sold2083

Avg Markup-$4,067

Median Markup-$4,000

Best Deal-$4,500

Worst Deal-$500

% Sold Below MSRP100%

Avg Days to Sell43 days

Dealer Profile

Inventory351 vehicles

Avg Markup (All Models)-$207

Avg Markup (Explorer)-$3,156

% Below MSRP77%

Avg Days to Sell22 days

Avg Sold Markup-$1,216

Cheaper Explorer ST Inventory

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Fremont Motor RivertonRiverton, WY

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Southwest Ford, Inc.Weatherford, TX

-$4,000$59,69012d

Tommie Vaughn Motors, Inc.Houston, TX

-$4,000$60,63012d

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-$4,000$59,88559d

San Tan FordGilbert, AZ

-$4,000$58,95512d

Palm Coast FordPalm Coast, FL

-$4,000$59,3853d

Laird Noller Ford, Inc.Topeka, KS

-$4,000$60,6303d