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Deal Sheet: 2026 Explorer ST

Step One Ford Crestview · Crestview, FL · VIN: 1FMWK7GC7TGC16271

Negotiation Guide

Opening Offer
$52,756
Fair Price
$54,256
Walk Away Above
$56,198
  • Recent buyers paid ~$3,884 below MSRP
  • Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$52,326
Est. Invoice$54,070
Holdback (est.)$1,744
MSRP (Sticker)$58,140
Asking Price$54,640
Markup-$3,500
Est. Dealer Margin on This Car$2,314
Percentile93% of inventory is priced lower
Days on Lot10 days

What Others Paid (Last 30 Days)

Cars Sold2525
Avg Markup-$3,884
Median Markup-$4,000
Best Deal-$4,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell45 days

Dealer Profile

Inventory124 vehicles
Avg Markup (All Models)-$2,157
Avg Markup (Explorer)-$3,500
% Below MSRP100%
Avg Days to Sell38 days
Avg Sold Markup-$1,473

Price History

Aug 20, 2026$55,140$54,640(-$500)