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Deal Sheet: 2026 Expedition Active

Joe Bullard Ford · Grove Hill, AL · VIN: 1FMJU1H81TEA21144

Negotiation Guide

Opening Offer
$67,673
Fair Price
$69,173
Walk Away Above
$69,549
  • Recent buyers paid ~$315 below MSRP
  • Sitting 78 days (avg 48) — extra leverage
  • Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$62,933
Est. Invoice$65,030
Holdback (est.)$2,098
MSRP (Sticker)$69,925
Asking Price$69,425
Markup-$500
Est. Dealer Margin on This Car$6,493
Percentile19% of inventory is priced lower
Days on Lot78 days

What Others Paid (Last 30 Days)

Cars Sold922
Avg Markup-$315
Median Markup$0
Best Deal-$2,000
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell48 days

Dealer Profile

Inventory38 vehicles
Avg Markup (All Models)-$2,197
Avg Markup (Expedition)-$200
% Below MSRP100%
Avg Days to Sell43 days
Avg Sold Markup-$1,838

Price History

Aug 20, 2026$69,925$69,425(-$500)