Deal Sheet: 2026 Expedition Active MAX

Gordie Boucher Ford of Kenosha, Inc. · Kenosha, WI · VIN: 1FMJK1J89TEA44431

Negotiation Guide

Opening Offer

$75,172

Fair Price

$76,672

Walk Away Above

$76,771

• Recent buyers paid ~$198 below MSRP

Price Breakdown

Est. Dealer Cost$69,183

Est. Invoice$71,489

Holdback (est.)$2,306

MSRP (Sticker)$76,870

Asking Price$76,870

Markup$0

Est. Dealer Margin on This Car$7,687

Percentile100% of inventory is priced lower

Days on Lot58 days

What Others Paid (Last 30 Days)

Cars Sold669

Avg Markup-$198

Median Markup$0

Best Deal-$2,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell39 days

Dealer Profile

Inventory134 vehicles

Avg Markup (All Models)-$1,890

Avg Markup (Expedition)-$167

% Below MSRP100%

Avg Days to Sell31 days

Avg Sold Markup-$1,509

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