Deal Sheet: 2027 Expedition Active MAX

Mike Reichenbach Ford · Florence, SC · VIN: 1FMJK1H88VEA09212

Negotiation Guide

Opening Offer

$75,292

Fair Price

$76,792

Walk Away Above

$76,891

• Recent buyers paid ~$198 below MSRP

Price Breakdown

Est. Dealer Cost$69,291

Est. Invoice$71,601

Holdback (est.)$2,310

MSRP (Sticker)$76,990

Asking Price$76,990

Markup$0

Est. Dealer Margin on This Car$7,699

Percentile100% of inventory is priced lower

Days on Lot32 days

What Others Paid (Last 30 Days)

Cars Sold669

Avg Markup-$198

Median Markup$0

Best Deal-$2,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell39 days

Dealer Profile

Inventory70 vehicles

Avg Markup (All Models)-$1,836

Avg Markup (Expedition)$0

% Below MSRP100%

Avg Days to Sell29 days

Avg Sold Markup-$1,627

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