Deal Sheet: 2027 Expedition Active MAX

Group 1 Ford of Rivertown · Columbus, GA · VIN: 1FMJK1H83VEA09120

Negotiation Guide

Opening Offer

$74,387

Fair Price

$75,887

Walk Away Above

$75,986

• Recent buyers paid ~$198 below MSRP

Price Breakdown

Est. Dealer Cost$68,477

Est. Invoice$70,759

Holdback (est.)$2,283

MSRP (Sticker)$76,085

Asking Price$76,085

Markup$0

Est. Dealer Margin on This Car$7,609

Percentile100% of inventory is priced lower

Days on Lot12 days

What Others Paid (Last 30 Days)

Cars Sold669

Avg Markup-$198

Median Markup$0

Best Deal-$2,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell39 days

Dealer Profile

Inventory159 vehicles

Avg Markup (All Models)-$1,469

Avg Markup (Expedition)$0

% Below MSRP100%

Avg Days to Sell31 days

Avg Sold Markup-$1,705

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