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Deal Sheet: 2026 Wrangler 4-DOOR RUBICON X

Lithia Chrysler Dodge Jeep Ram FIAT of Roseburg · Roseburg, OR · VIN: 1C4RJXFNXTW188463

Negotiation Guide

Opening Offer
$66,878
Fair Price
$68,378
Walk Away Above
$70,952
  • No recent sold data — targeting invoice price

Price Breakdown

Est. Dealer Cost$66,173
Est. Invoice$68,378
Holdback$2,206
MSRP (Sticker)$73,525
Asking Price$70,025
Markup-$3,500
Dealer Margin on This Car$3,853
Percentile2% of inventory is priced lower
Days on Lot1 days

Dealer Profile

Inventory94 vehicles
Avg Markup (All Models)-$2,037
Avg Markup (Wrangler)-$1,700
% Below MSRP100%
Avg Days to Sellnull days
Avg Sold Markup$0