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Deal Sheet: 2026 Wrangler 4-DOOR RUBICON X
Ken Garff West Valley Chrysler Jeep Dodge Ram FIAT · West Valley City, UT · VIN: 1C4RJXFG7TW181391
This Is Already a Great Deal
Opening Offer
$68,000
Asking Price
$68,500
Max Price
$68,500
- • Recent buyers paid ~$3,065 below MSRP
- • Sitting 50 days (avg 32) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $3,013 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$67,500
Est. Invoice$69,750
Holdback (est.)$2,250
MSRP (Sticker)$75,000
Asking Price$68,500
Markup-$6,500
Est. Dealer Margin on This Car$1,000
Percentile1% of inventory is priced lower
Days on Lot50 days
What Others Paid (Last 30 Days)
Cars Sold1249
Avg Markup-$3,065
Median Markup-$3,000
Best Deal-$9,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell32 days
Dealer Profile
Inventory303 vehicles
Avg Markup (All Models)-$5,012
Avg Markup (Wrangler)-$3,316
% Below MSRP100%
Avg Days to Sell28 days
Avg Sold Markup-$3,671
Price History
Jul 1, 2026$71,995 → $73,495(+$1,500)
Jul 4, 2026$73,495 → $70,495(-$3,000)
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