Toyota Prius Plug-in Hybrid Price in Colorado
As of October 24, 2026, there are 45 Toyota Prius Plug-in Hybrid vehicles available at 15 dealerships in Colorado. Expect an average markup of $373 over MSRP in Colorado, though 47% of listings are still at or below sticker price. 7 of 15 dealers are currently pricing below MSRP on average. Prices range from $35,275 to $45,608, with a median of $39,643.
These are advertised prices — a negotiated deal (incentives, dealer discounts) often beats them.
45
In Stock
+$373
Avg Markup
46.7%
At/Below MSRP
$39,643
Median Price
Price range: $35,275 to $45,608.
Dealers in Colorado
| Dealer | Count | Avg Markup | Below MSRP |
|---|---|---|---|
| Mountain States Toyota Denver, CO | 1 | -$528 | 1 |
| Corwin Toyota Boulder Boulder, CO | 8 | $0 | 8 |
| Toyota of Colorado Springs Colorado Springs, CO | 3 | $0 | 3 |
| Pedersen Toyota, Ltd. Ft Collins, CO | 3 | $0 | 3 |
| Turner Toyota, Inc. Montrose, CO | 2 | $0 | 2 |
| Corwin Toyota Colorado Springs Colorado Springs, CO | 2 | $0 | 2 |
| Western Slope Toyota Grand Junction, CO | 1 | $0 | 1 |
| McDonald Toyota Greeley, CO | 2 | +$143 | 0 |
| Stevinson Toyota West Lakewood, CO | 2 | +$400 | 1 |
| Pueblo Toyota Pueblo, CO | 2 | +$599 | 0 |
| Stapp Interstate Toyota, Inc. Frederick, CO | 2 | +$608 | 0 |
| Phil Long Toyota Trinidad, CO | 1 | +$699 | 0 |
| AutoNation Toyota Arapahoe Centennial, CO | 7 | +$799 | 0 |
| Groove Toyota Englewood, CO | 6 | +$799 | 0 |
| Stevinson Toyota East Aurora, CO | 3 | +$914 | 0 |