Toyota Prius Price in New Jersey
As of October 22, 2026, there are 65 Toyota Prius vehicles available at 28 dealerships in New Jersey. Expect an average markup of $309 over MSRP in New Jersey, though 54% of listings are still at or below sticker price. 15 of 28 dealers are currently pricing below MSRP on average. Prices range from $34,821 to $43,549, with a median of $38,388.
These are advertised prices — a negotiated deal (incentives, dealer discounts) often beats them.
65
In Stock
+$309
Avg Markup
53.8%
At/Below MSRP
$38,388
Median Price
Price range: $34,821 to $43,549.
Dealers in New Jersey
| Dealer | Count | Avg Markup | Below MSRP |
|---|---|---|---|
| Toyota of Hackensack Hackensack, NJ | 4 | -$1,281 | 4 |
| Prestige Toyota of Ramsey Ramsey, NJ | 1 | -$1,014 | 1 |
| DCH Freehold Toyota Freehold, NJ | 1 | -$734 | 1 |
| Route 22 Toyota Hillside, NJ | 3 | -$528 | 2 |
| Gateway Toyota Toms River, NJ | 2 | -$331 | 1 |
| Holman Toyota Mount Laurel, NJ | 10 | $0 | 10 |
| Toyota of Runnemede Runnemede, NJ | 4 | $0 | 4 |
| Toyota Universe Little Falls, NJ | 2 | $0 | 2 |
| Galaxy Toyota Eatontown, NJ | 2 | $0 | 2 |
| Autoland Toyota Springfield, NJ | 2 | $0 | 2 |
| Sansone Toyota Avenel, NJ | 1 | $0 | 1 |
| Liberty Toyota Burlington, NJ | 1 | $0 | 1 |
| Fred Beans Toyota of Flemington Flemington, NJ | 1 | $0 | 1 |
| Glen Motors, Inc. Fair Lawn, NJ | 1 | $0 | 1 |
| East Coast Toyota Wood Ridge, NJ | 1 | $0 | 1 |
| Paul Miller Toyota West Caldwell, NJ | 3 | +$495 | 0 |
| Toyota of Vineland Vineland, NJ | 1 | +$549 | 0 |
| Towne Toyota Ledgewood, NJ | 2 | +$695 | 0 |
| Toyota World of Newton Newton, NJ | 2 | +$799 | 0 |
| Team Toyota of Princeton Lawrenceville, NJ | 3 | +$838 | 0 |
| Toyota of Morristown Morristown, NJ | 3 | +$895 | 0 |
| Empire Toyota of Green Brook Green Brook, NJ | 1 | +$995 | 0 |
| Dayton Toyota Dayton, NJ | 1 | +$998 | 0 |
| DCH Brunswick Toyota North Brunswick, NJ | 5 | +$999 | 0 |
| Toyota World of Lakewood Lakewood, NJ | 1 | +$999 | 0 |
| Toyota World of Clinton Clinton, NJ | 1 | +$999 | 0 |
| Shore Toyota Mays Landing, NJ | 3 | +$1,190 | 1 |
| Toyota of Turnersville Turnersville, NJ | 3 | +$2,144 | 0 |