Pricing posture
Does not price above MSRP
3% of this dealer's priced Toyota inventory is listed above MSRP — 16 of 504 vehicles.
Based on the advertised price in the manufacturer's public feed versus the factory window sticker. A dealer's final offer can differ. We only show this for brands whose feed publishes a real asking price that moves in both directions.
Vehicles
504
Avg Markup
+$30
At/Below MSRP
488
Models
19
Pricing by Model
| Model | Count | At/Below MSRP | Avg Markup |
|---|---|---|---|
| RAV4 | 120 | 94% | +$28 |
| Corolla | 87 | 98% | +$4 |
| Tacoma | 77 | 100% | $0 |
| Camry | 69 | 99% | +$71 |
| Corolla Cross | 40 | 90% | +$91 |
| Sienna | 27 | 100% | $0 |
| Grand Highlander | 26 | 92% | +$113 |
| Tundra | 15 | 100% | $0 |
| Grand Highlander Hybrid | 13 | 100% | -$21 |
| 4Runner | 7 | 100% | $0 |
| Sequoia | 4 | 100% | $0 |
| Tacoma Hybrid | 4 | 100% | $0 |
| Highlander Hybrid | 3 | 100% | $0 |
| Highlander | 3 | 100% | $0 |
| GR Corolla | 3 | 100% | $0 |
| GR86 | 2 | 100% | $0 |
| Prius | 2 | 100% | $0 |
| 4Runner Hybrid | 1 | 100% | $0 |
| Land Cruiser | 1 | 100% | $0 |
2026 RAV4
RAV4 XLE Premium AWD
Wind Chill Pearl
MSRP
$41,254
Advertised
$41,254
2026 RAV4
RAV4 XLE Premium AWD
Ruby Flare Pearl
MSRP
$40,544
Advertised
$40,544
2026 RAV4
RAV4 XLE Premium AWD
Wind Chill Pearl
MSRP
$40,934
Advertised
$40,934
2026 RAV4
RAV4 XLE Premium AWD
Wind Chill Pearl
MSRP
$41,113
Advertised
$41,113
2026 RAV4
RAV4 XLE Premium AWD
Wind Chill Pearl
MSRP
$40,728
Advertised
$40,728
2026 RAV4
RAV4 XLE Premium AWD
Wind Chill Pearl
MSRP
$40,838
Advertised
$40,838
2026 RAV4
RAV4 XLE Premium AWD
Wind Chill Pearl
MSRP
$40,728
Advertised
$40,728
2026 RAV4
RAV4 XLE Premium AWD
Wind Chill Pearl
MSRP
$40,559
Advertised
$40,559
2026 RAV4
RAV4 XLE Premium AWD
Wind Chill Pearl
MSRP
$43,344
Advertised
$43,344
2026 RAV4
RAV4 XLE Premium AWD
Ruby Flare Pearl
MSRP
$40,944
Advertised
$40,944
2026 RAV4
RAV4 XLE Premium AWD
Wind Chill Pearl
MSRP
$43,344
Advertised
$43,344
2026 RAV4
RAV4 XLE Premium AWD
Ruby Flare Pearl
MSRP
$40,284
Advertised
$40,284
2026 RAV4
RAV4 XLE Premium AWD
Wind Chill Pearl
MSRP
$41,113
Advertised
$41,113
2026 RAV4
RAV4 XLE Premium AWD
Ruby Flare Pearl
MSRP
$40,284
Advertised
$40,284
2026 RAV4
RAV4 XLE Premium AWD
Wind Chill Pearl
MSRP
$41,253
Advertised
$41,253
Recently Sold
| Vehicle | Selling Price | Markup | Days Listed | Sold Date |
|---|---|---|---|---|
| 2027 PriusPrius LE AWD | $32,313 | $0 | 53 | Oct 21, 2026 |
| 2026 GR CorollaGR Corolla MT AWD | $43,074 | +$189 | 96 | Oct 21, 2026 |
| 2026 Corolla CrossCorolla Cross XLE AWD | $36,514 | $0 | 26 | Oct 21, 2026 |
| 2027 CorollaCorolla Hybrid XLE FWD | $32,266 | $0 | 62 | Oct 21, 2026 |
| 2026 RAV4RAV4 XLE Premium AWD | $40,893 | $0 | 47 | Oct 21, 2026 |
| 2026 RAV4RAV4 XLE Premium AWD | $40,838 | $0 | 47 | Oct 21, 2026 |
| 2026 RAV4RAV4 LE AWD | $35,234 | $0 | 14 | Oct 21, 2026 |
| 2026 RAV4RAV4 XLE Premium AWD | $40,559 | $0 | 47 | Oct 21, 2026 |
| 2026 RAV4RAV4 LE AWD | $35,234 | $0 | 11 | Oct 21, 2026 |
| 2026 RAV4RAV4 XLE Premium AWD | $40,779 | $0 | 11 | Oct 21, 2026 |