Toyota Prius Price in Iowa
As of September 4, 2026, there are 27 Toyota Prius vehicles available at 14 dealerships in Iowa. Expect an average markup of $83 over MSRP in Iowa, though 48% of listings are still at or below sticker price. 10 of 14 dealers are currently pricing below MSRP on average. Prices range from $30,050 to $41,573, with a median of $36,658.
These are advertised prices — a negotiated deal (incentives, dealer discounts) often beats them.
27
In Stock
+$83
Avg Markup
48.1%
At/Below MSRP
$36,658
Median Price
Price range: $30,050 — $41,573
Dealers in Iowa
| Dealer | Count | Avg Markup | Below MSRP |
|---|---|---|---|
| Gregg Young Toyota Ottumwa Ottumwa, IA | 1 | $0 | 1 |
| Cedar Rapids Toyota, Inc. Hiawatha, IA | 1 | $0 | 1 |
| Hosmer Toyota Mason City, IA | 1 | $0 | 1 |
| Deery Brothers Toyota West Burlington, IA | 1 | $0 | 1 |
| Rick Collins Toyota Sioux City, IA | 1 | $0 | 1 |
| Motor Inn Toyota of Carroll Carroll, IA | 1 | $0 | 1 |
| McGrath Toyota of Iowa City Iowa City, IA | 2 | $0 | 2 |
| Anderson-Weber Toyota Dubuque, IA | 1 | $0 | 1 |
| Fort Dodge Ford, Lincoln, Toyota Fort Dodge, IA | 1 | $0 | 1 |
| Toyota of Muscatine Muscatine, IA | 2 | $0 | 2 |
| Dan Deery Toyota Cedar Falls, IA | 5 | +$90 | 1 |
| Toyota of Des Moines Grimes, IA | 4 | +$180 | 0 |
| Wilson Toyota Ames, IA | 3 | +$180 | 0 |
| Smart Toyota of Quad Cities Davenport, IA | 3 | +$180 | 0 |