Toyota 4Runner Hybrid Price in Wisconsin
As of October 19, 2026, there are 60 Toyota 4Runner Hybrid vehicles available at 22 dealerships in Wisconsin. Wisconsin dealers are pricing competitively — the average selling price is $403 below MSRP, with 70% of inventory at or under sticker. 15 of 22 dealers are currently pricing below MSRP on average. Prices range from $53,192 to $73,629, with a median of $66,405.
These are advertised prices — a negotiated deal (incentives, dealer discounts) often beats them.
60
In Stock
-$403
Avg Markup
70.0%
At/Below MSRP
$66,405
Median Price
Price range: $53,192 to $73,629.
Dealers in Wisconsin
| Dealer | Count | Avg Markup | Below MSRP |
|---|---|---|---|
| Rhinelander Toyota Rhinelander, WI | 1 | -$3,565 | 1 |
| LeadCar Toyota Wausau Wausau, WI | 2 | -$3,374 | 2 |
| Bergstrom Toyota Oshkosh, WI | 1 | -$2,440 | 1 |
| Hesser Toyota Janesville, WI | 2 | -$2,178 | 2 |
| Heiser Toyota Milwaukee, WI | 2 | -$1,956 | 2 |
| Markquart Toyota Chippewa Falls, WI | 3 | -$1,604 | 3 |
| Smart Motors Toyota Madison, WI | 5 | -$1,044 | 5 |
| Toyota of Brookfield Brookfield, WI | 8 | $0 | 8 |
| Le Mieux & Son Toyota Green Bay, WI | 5 | $0 | 5 |
| Kenosha Toyota Kenosha, WI | 4 | $0 | 4 |
| Serra Toyota Milwaukee, WI | 2 | $0 | 2 |
| Mark Toyota of Plover Plover, WI | 2 | $0 | 2 |
| Marthaler Toyota of Ashland Ashland, WI | 1 | $0 | 1 |
| Russ Darrow Toyota West Bend, WI | 1 | $0 | 1 |
| Zeigler Toyota of Racine Mount Pleasant, WI | 1 | $0 | 1 |
| Dahl Toyota Sheboygan Sheboygan, WI | 1 | +$149 | 0 |
| Kari Toyota Superior, WI | 2 | +$175 | 1 |
| East Madison Toyota Madison, WI | 3 | +$232 | 1 |
| Kolosso Toyota Appleton, WI | 2 | +$299 | 0 |
| LeadCar Toyota La Crosse La Crosse, WI | 1 | +$299 | 0 |
| Wilde Toyota West Allis, WI | 5 | +$399 | 0 |
| Umansky Toyota Glendale, WI | 6 | +$464 | 0 |