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Deal Sheet: 2026 RAV4 SE FWD
Toyota of Louisville · Louisville, KY · VIN: JTM6DRBV0TD327863
This Is Already a Great Deal
Opening Offer
$35,792
Asking Price
$36,899
Max Price
$36,899
- • Recent buyers paid ~$764 above MSRP
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $764 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$32,840
Est. Invoice$33,578
Holdback (est.)$738
MSRP (Sticker)$36,899
Asking Price$36,899
Markup$0
Est. Dealer Margin on This Car$4,059
Percentile50% of inventory is priced lower
Days on Lot30 days
What Others Paid (Last 30 Days)
Cars Sold1650
Avg Markup+$764
Median Markup+$105
Best Deal-$1,852
Worst Deal+$7,990
% Sold Below MSRP48%
Avg Days to Sell21 days
Dealer Profile
Inventory214 vehicles
Avg Markup (All Models)-$537
Avg Markup (RAV4)$0
% Below MSRP100%
Avg Days to Sell29 days
Avg Sold Markup-$573
Price History
Jun 20, 2026$37,944 → $36,899(-$1,045)
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