Deal Sheet: 2026 4Runner Hybrid 4Runner TRD Off-Road PT4WD

Moses Toyota · Saint Albans, WV · VIN: JTEVB5BRXT5052117

Negotiation Guide

Opening Offer

$54,580

Fair Price

$56,080

Walk Away Above

$56,314

• Recent buyers paid ~$469 below MSRP

Price Breakdown

Est. Dealer Cost$50,329

Est. Invoice$51,460

Holdback (est.)$1,131

MSRP (Sticker)$56,549

Asking Price$56,549

Markup$0

Est. Dealer Margin on This Car$6,220

Percentile63% of inventory is priced lower

Days on Lot21 days

What Others Paid (Last 30 Days)

Cars Sold175

Avg Markup-$469

Median Markup$0

Best Deal-$5,232

Worst Deal+$10,117

% Sold Below MSRP75%

Avg Days to Sell70 days

Dealer Profile

Inventory381 vehicles

Avg Markup (All Models)-$529

Avg Markup (4Runner Hybrid)-$200

% Below MSRP100%

Avg Days to Sell30 days

Avg Sold Markup-$564

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