Deal Sheet: 2026 4Runner Hybrid 4Runner Limited FT4WD

T J Toyota · Potsdam, NY · VIN: JTEVB5BRXT5037469

Negotiation Guide

Opening Offer

$60,468

Fair Price

$61,968

Walk Away Above

$62,876

• Recent buyers paid ~$541 below MSRP
• Sitting 146 days (avg 48) — extra leverage

Price Breakdown

Est. Dealer Cost$56,768

Est. Invoice$58,043

Holdback (est.)$1,276

MSRP (Sticker)$63,784

Asking Price$63,784

Markup$0

Est. Dealer Margin on This Car$7,016

Percentile72% of inventory is priced lower

Days on Lot146 days

What Others Paid (Last 30 Days)

Cars Sold786

Avg Markup-$541

Median Markup$0

Best Deal-$7,977

Worst Deal+$10,880

% Sold Below MSRP71%

Avg Days to Sell48 days

Dealer Profile

Inventory82 vehicles

Avg Markup (All Models)$0

Avg Markup (4Runner Hybrid)$0

% Below MSRP100%

Avg Days to Sell35 days

Avg Sold Markup+$123

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