Deal Sheet: 2026 4Runner Hybrid 4Runner TRD Pro PT4WD

Woburn Toyota · Woburn, MA · VIN: JTEVB5BR8T5049197

Negotiation Guide

Opening Offer

$72,374

Fair Price

$73,874

Walk Away Above

$73,952

• Recent buyers paid ~$886 above MSRP
• Sitting 65 days (avg 27) — extra leverage

Price Breakdown

Est. Dealer Cost$65,887

Est. Invoice$67,367

Holdback (est.)$1,481

MSRP (Sticker)$74,030

Asking Price$74,030

Markup$0

Est. Dealer Margin on This Car$8,143

Percentile62% of inventory is priced lower

Days on Lot65 days

What Others Paid (Last 30 Days)

Cars Sold451

Avg Markup+$886

Median Markup$0

Best Deal-$11,684

Worst Deal+$10,236

% Sold Below MSRP53%

Avg Days to Sell27 days

Dealer Profile

Inventory541 vehicles

Avg Markup (All Models)-$451

Avg Markup (4Runner Hybrid)$0

% Below MSRP100%

Avg Days to Sell33 days

Avg Sold Markup-$704

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