Deal Sheet: 2026 4Runner Hybrid 4Runner Limited FT4WD

Ron Tonkin Toyota · Portland, OR · VIN: JTEVB5BR8T5044856

Negotiation Guide

Opening Offer

$62,418

Fair Price

$63,918

Walk Away Above

$64,494

• Recent buyers paid ~$541 below MSRP
• Sitting 93 days (avg 48) — extra leverage

Price Breakdown

Est. Dealer Cost$57,911

Est. Invoice$59,213

Holdback (est.)$1,301

MSRP (Sticker)$65,069

Asking Price$65,069

Markup$0

Est. Dealer Margin on This Car$7,158

Percentile72% of inventory is priced lower

Days on Lot93 days

What Others Paid (Last 30 Days)

Cars Sold786

Avg Markup-$541

Median Markup$0

Best Deal-$7,977

Worst Deal+$10,880

% Sold Below MSRP71%

Avg Days to Sell48 days

Dealer Profile

Inventory618 vehicles

Avg Markup (All Models)-$1,156

Avg Markup (4Runner Hybrid)-$27

% Below MSRP98%

Avg Days to Sell32 days

Avg Sold Markup-$260

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