Deal Sheet: 2026 4Runner Hybrid 4Runner TRD Off-Road PT4WD

Toyota West · Columbus, OH · VIN: JTEVB5BR7T5051779

Negotiation Guide

Opening Offer

$53,233

Fair Price

$54,733

Walk Away Above

$54,978

• Recent buyers paid ~$491 below MSRP

Price Breakdown

Est. Dealer Cost$49,149

Est. Invoice$50,254

Holdback (est.)$1,104

MSRP (Sticker)$55,224

Asking Price$55,224

Markup$0

Est. Dealer Margin on This Car$6,075

Percentile63% of inventory is priced lower

Days on Lot26 days

What Others Paid (Last 30 Days)

Cars Sold163

Avg Markup-$491

Median Markup$0

Best Deal-$5,232

Worst Deal+$10,117

% Sold Below MSRP75%

Avg Days to Sell70 days

Dealer Profile

Inventory192 vehicles

Avg Markup (All Models)-$1,014

Avg Markup (4Runner Hybrid)$0

% Below MSRP100%

Avg Days to Sell23 days

Avg Sold Markup-$298

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