Deal Sheet: 2026 4Runner Hybrid 4Runner Limited FT4WD

Jim Norton Toyota · Tulsa, OK · VIN: JTEVB5BR7T5048414

This Is Already a Great Deal

Opening Offer

$61,699

Asking Price

$63,607

Max Price

$63,607

• Recent buyers paid ~$530 below MSRP
• Asking price is already $1,822 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$58,704

Est. Invoice$60,023

Holdback (est.)$1,319

MSRP (Sticker)$65,959

Dealer Add-Ons (DIA)+$995

Asking Price$63,607

Markup-$2,352

Est. Dealer Margin on This Car$4,903

Percentile16% of inventory is priced lower

Days on Lot48 days

What Others Paid (Last 30 Days)

Cars Sold823

Avg Markup-$530

Median Markup$0

Best Deal-$7,977

Worst Deal+$10,880

% Sold Below MSRP71%

Avg Days to Sell48 days

Dealer Profile

Inventory340 vehicles

Avg Markup (All Models)-$37

Avg Markup (4Runner Hybrid)-$1,963

% Below MSRP57%

Avg Days to Sell22 days

Avg Sold Markup+$148

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