Deal Sheet: 2026 4Runner Hybrid 4Runner Limited FT4WD

Bob Rohrman Toyota · Lafayette, IN · VIN: JTEVB5BR6T5053538

Negotiation Guide

Opening Offer

$63,488

Fair Price

$64,988

Walk Away Above

$65,259

• Recent buyers paid ~$541 below MSRP

Price Breakdown

Est. Dealer Cost$58,321

Est. Invoice$59,631

Holdback (est.)$1,311

MSRP (Sticker)$65,529

Asking Price$65,529

Markup$0

Est. Dealer Margin on This Car$7,208

Percentile72% of inventory is priced lower

Days on Lot10 days

What Others Paid (Last 30 Days)

Cars Sold786

Avg Markup-$541

Median Markup$0

Best Deal-$7,977

Worst Deal+$10,880

% Sold Below MSRP71%

Avg Days to Sell48 days

Dealer Profile

Inventory161 vehicles

Avg Markup (All Models)-$138

Avg Markup (4Runner Hybrid)$0

% Below MSRP100%

Avg Days to Sell28 days

Avg Sold Markup-$313

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