Deal Sheet: 2026 4Runner Hybrid 4Runner Limited FT4WD

Crown Toyota · Lawrence, KS · VIN: JTEVB5BR4T5047771

Negotiation Guide

Opening Offer

$61,604

Fair Price

$63,104

Walk Away Above

$63,369

• Recent buyers paid ~$530 below MSRP

Price Breakdown

Est. Dealer Cost$56,634

Est. Invoice$57,907

Holdback (est.)$1,273

MSRP (Sticker)$63,634

Asking Price$64,233

Markup+$599

Est. Dealer Margin on This Car$7,599

Percentile87% of inventory is priced lower

Days on Lot55 days

What Others Paid (Last 30 Days)

Cars Sold823

Avg Markup-$530

Median Markup$0

Best Deal-$7,977

Worst Deal+$10,880

% Sold Below MSRP71%

Avg Days to Sell48 days

Dealer Profile

Inventory193 vehicles

Avg Markup (All Models)+$600

Avg Markup (4Runner Hybrid)+$662

% Below MSRP2%

Avg Days to Sell34 days

Avg Sold Markup+$570

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