Deal Sheet: 2026 4Runner Hybrid 4Runner Limited FT4WD

Modern Toyota · Winston-Salem, NC · VIN: JTEVB5BR3T5042903

Negotiation Guide

Opening Offer

$64,139

Fair Price

$65,639

Walk Away Above

$65,910

• Recent buyers paid ~$541 below MSRP

Price Breakdown

Est. Dealer Cost$58,900

Est. Invoice$60,224

Holdback (est.)$1,324

MSRP (Sticker)$66,180

Asking Price$66,180

Markup$0

Est. Dealer Margin on This Car$7,280

Percentile72% of inventory is priced lower

Days on Lot63 days

What Others Paid (Last 30 Days)

Cars Sold786

Avg Markup-$541

Median Markup$0

Best Deal-$7,977

Worst Deal+$10,880

% Sold Below MSRP71%

Avg Days to Sell48 days

Dealer Profile

Inventory24 vehicles

Avg Markup (All Models)-$1,108

Avg Markup (4Runner Hybrid)$0

% Below MSRP100%

Avg Days to Sell37 days

Avg Sold Markup-$332

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