Deal Sheet: 2027 Land Cruiser FT4WD

Marietta Toyota · Marietta, GA · VIN: JTEABFAJ4VK076837

Negotiation Guide

Opening Offer

$75,550

Fair Price

$77,050

Walk Away Above

$76,873

• Recent buyers paid ~$355 above MSRP

Price Breakdown

Est. Dealer Cost$68,259

Est. Invoice$69,792

Holdback (est.)$1,534

MSRP (Sticker)$76,695

Asking Price$77,651

Markup+$956

Est. Dealer Margin on This Car$9,392

Percentile85% of inventory is priced lower

Days on Lot2 days

What Others Paid (Last 30 Days)

Cars Sold3403

Avg Markup+$355

Median Markup$0

Best Deal-$5,876

Worst Deal+$20,178

% Sold Below MSRP58%

Avg Days to Sell25 days

Dealer Profile

Inventory231 vehicles

Avg Markup (All Models)-$252

Avg Markup (Land Cruiser)+$956

% Below MSRP84%

Avg Days to Sell19 days

Avg Sold Markup+$444

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