Deal Sheet: 2027 Land Cruiser FT4WD

Hoover Toyota · Hoover, AL · VIN: JTEABFAJ4VK071010

Negotiation Guide

Opening Offer

$66,503

Fair Price

$68,003

Walk Away Above

$68,085

• Recent buyers paid ~$355 above MSRP
• Sitting 44 days (avg 25) — extra leverage

Price Breakdown

Est. Dealer Cost$60,668

Est. Invoice$62,031

Holdback (est.)$1,363

MSRP (Sticker)$68,166

Asking Price$68,166

Markup$0

Est. Dealer Margin on This Car$7,498

Percentile59% of inventory is priced lower

Days on Lot44 days

What Others Paid (Last 30 Days)

Cars Sold3403

Avg Markup+$355

Median Markup$0

Best Deal-$5,876

Worst Deal+$20,178

% Sold Below MSRP58%

Avg Days to Sell25 days

Dealer Profile

Inventory15 vehicles

Avg Markup (All Models)-$1,950

Avg Markup (Land Cruiser)$0

% Below MSRP100%

Avg Days to Sell26 days

Avg Sold Markup-$1,434

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