Deal Sheet: 2027 Land Cruiser FT4WD

Toyota of Greensboro · Greensboro, NC · VIN: JTEABFAJ2VK073743

Negotiation Guide

Opening Offer

$67,918

Fair Price

$69,418

Walk Away Above

$69,231

• Recent buyers paid ~$374 above MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$61,449

Est. Invoice$62,830

Holdback (est.)$1,381

MSRP (Sticker)$69,044

Dealer Add-Ons (DIA)+$1,430

Asking Price$70,523

Markup+$1,479

Markup includes $1,430 in dealer add-ons (DIA) above the factory sticker — typically negotiable. Learn what these are →

Est. Dealer Margin on This Car$9,074

Percentile89% of inventory is priced lower

Days on Lot13 days

What Others Paid (Last 30 Days)

Cars Sold3159

Avg Markup+$374

Median Markup$0

Best Deal-$5,876

Worst Deal+$20,178

% Sold Below MSRP57%

Avg Days to Sell25 days

Dealer Profile

Inventory413 vehicles

Avg Markup (All Models)+$1,577

Avg Markup (Land Cruiser)+$1,604

% Below MSRP1%

Avg Days to Sell19 days

Avg Sold Markup+$1,483

Price History

Jul 19, 2026$70,773 → $70,523(-$250)

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