Deal Sheet: 2026 Corolla Hybrid SE FWD

Wilson Toyota · Ames, IA · VIN: JTDBCMFE6T3165614

Negotiation Guide

Opening Offer

$29,413

Fair Price

$30,913

Walk Away Above

$30,829

• Recent buyers paid ~$169 above MSRP

Price Breakdown

Est. Dealer Cost$27,362

Est. Invoice$27,977

Holdback (est.)$615

MSRP (Sticker)$30,744

Asking Price$30,924

Markup+$180

Est. Dealer Margin on This Car$3,562

Percentile74% of inventory is priced lower

Days on Lot3 days

What Others Paid (Last 30 Days)

Cars Sold1203

Avg Markup+$169

Median Markup$0

Best Deal-$1,771

Worst Deal+$5,880

% Sold Below MSRP55%

Avg Days to Sell22 days

Dealer Profile

Inventory243 vehicles

Avg Markup (All Models)-$227

Avg Markup (Corolla)+$180

% Below MSRP19%

Avg Days to Sell31 days

Avg Sold Markup-$46

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