Deal Sheet: 2026 Corolla Hybrid SE FWD

Mark Jacobson Toyota · Durham, NC · VIN: JTDBCMFE0T3162630

Negotiation Guide

Opening Offer

$29,093

Fair Price

$30,593

Walk Away Above

$30,509

• Recent buyers paid ~$169 above MSRP

Price Breakdown

Est. Dealer Cost$27,077

Est. Invoice$27,686

Holdback (est.)$608

MSRP (Sticker)$30,424

Dealer Add-Ons (DIA)+$499

Asking Price$31,821

Markup+$1,397

Markup includes $499 in dealer add-ons (DIA) above the factory sticker — typically negotiable. Learn what these are →

Est. Dealer Margin on This Car$4,744

Percentile89% of inventory is priced lower

Days on Lot6 days

What Others Paid (Last 30 Days)

Cars Sold1203

Avg Markup+$169

Median Markup$0

Best Deal-$1,771

Worst Deal+$5,880

% Sold Below MSRP55%

Avg Days to Sell22 days

Dealer Profile

Inventory267 vehicles

Avg Markup (All Models)+$1,423

Avg Markup (Corolla)+$1,397

% Below MSRP0%

Avg Days to Sell18 days

Avg Sold Markup+$1,041

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