Deal Sheet: 2026 Prius Limited AWD

Toyota of Erie · Waterford, PA · VIN: JTDADABUXT3037347

Negotiation Guide

Opening Offer

$38,708

Fair Price

$40,208

Walk Away Above

$40,294

• Recent buyers paid ~$171 below MSRP

Price Breakdown

Est. Dealer Cost$35,937

Est. Invoice$36,745

Holdback (est.)$808

MSRP (Sticker)$40,379

Asking Price$40,869

Markup+$490

Est. Dealer Margin on This Car$4,932

Percentile84% of inventory is priced lower

Days on Lot21 days

What Others Paid (Last 30 Days)

Cars Sold143

Avg Markup-$171

Median Markup$0

Best Deal-$3,531

Worst Deal+$1,890

% Sold Below MSRP63%

Avg Days to Sell18 days

Dealer Profile

Inventory420 vehicles

Avg Markup (All Models)-$1,224

Avg Markup (Prius)+$490

% Below MSRP59%

Avg Days to Sell31 days

Avg Sold Markup-$999

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