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Deal Sheet: 2026 Prius Limited AWD

Bighorn Toyota · Glenwood Springs, CO · VIN: JTDADABU3T3036878

This Is Already a Great Deal

Opening Offer
$36,355
Asking Price
$37,479
Max Price
$37,479
  • Recent buyers paid ~$206 below MSRP
  • Sitting 88 days (avg 18) — extra leverage
  • Price already dropped 1 time(s) — dealer is motivated
  • Asking price is already $1,180 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$35,296
Est. Invoice$36,089
Holdback (est.)$793
MSRP (Sticker)$39,658
Asking Price$37,479
Markup-$2,179
Est. Dealer Margin on This Car$2,183
Percentile2% of inventory is priced lower
Days on Lot88 days

What Others Paid (Last 30 Days)

Cars Sold150
Avg Markup-$206
Median Markup$0
Best Deal-$3,531
Worst Deal+$1,890
% Sold Below MSRP65%
Avg Days to Sell18 days

Dealer Profile

Inventory197 vehicles
Avg Markup (All Models)-$582
Avg Markup (Prius)-$1,090
% Below MSRP97%
Avg Days to Sell41 days
Avg Sold Markup-$611

Price History

May 16, 2026$39,558$39,658(+$100)
Jul 19, 2026$39,658$37,479(-$2,179)