Deal Sheet: 2026 Prius LE AWD

Western Slope Toyota · Grand Junction, CO · VIN: JTDADABU9T3037050

Negotiation Guide

Opening Offer

$29,864

Fair Price

$31,364

Walk Away Above

$31,854

• Recent buyers paid ~$333 below MSRP
• Sitting 38 days (avg 12) — extra leverage

Price Breakdown

Est. Dealer Cost$28,786

Est. Invoice$29,433

Holdback$647

MSRP (Sticker)$32,344

Asking Price$32,344

Markup$0

Dealer Margin on This Car$3,558

Percentile100% of inventory is priced lower

Days on Lot38 days

What Others Paid (Last 30 Days)

Cars Sold46

Avg Markup-$333

Median Markup$0

Best Deal-$1,512

Worst Deal+$1,548

% Sold Below MSRP87%

Avg Days to Sell12 days

Dealer Profile

Inventory134 vehicles

Avg Markup (All Models)-$2

Avg Markup (Prius)$0

% Below MSRP100%

Avg Days to Sell37 days

Avg Sold Markup$0

Cheaper Prius LE AWD Inventory

Tufankjian Toyota of BraintreeBraintree, MA

-$1,451$30,9434d

Parkway ToyotaEnglewood Cliffs, NJ

-$1,353$30,94522d

Greentree ToyotaDanbury, CT

-$301$32,66718d

Columbia Gorge ToyotaThe Dalles, OR

-$150$32,22918d

Vancouver ToyotaVancouver, WA

$0$31,59931d

Swickard ToyotaEdmonds, WA

$0$32,08820d

Bergeron ToyotaIron Mountain, MI

$0$32,13927d

Victory Toyota of Ashtabula CountyAustinburg, OH

$0$32,65815d

Five Star ToyotaAberdeen, WA

$0$32,07432d

Toyota of GladstoneGladstone, OR

$0$31,70424d