Deal Sheet: 2027 Prius Limited AWD

Romano Toyota · East Syracuse, NY · VIN: JTDADABU8V3037754

Negotiation Guide

Opening Offer

$38,985

Fair Price

$40,485

Walk Away Above

$40,571

• Recent buyers paid ~$171 below MSRP

Price Breakdown

Est. Dealer Cost$36,184

Est. Invoice$36,997

Holdback (est.)$813

MSRP (Sticker)$40,656

Asking Price$40,656

Markup$0

Est. Dealer Margin on This Car$4,472

Percentile69% of inventory is priced lower

Days on Lot7 days

What Others Paid (Last 30 Days)

Cars Sold143

Avg Markup-$171

Median Markup$0

Best Deal-$3,531

Worst Deal+$1,890

% Sold Below MSRP63%

Avg Days to Sell18 days

Dealer Profile

Inventory348 vehicles

Avg Markup (All Models)-$240

Avg Markup (Prius)$0

% Below MSRP100%

Avg Days to Sell30 days

Avg Sold Markup-$170

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