Deal Sheet: 2027 Prius Limited AWD

Hillside Toyota · Jamaica, NY · VIN: JTDADABU8V3037544

Negotiation Guide

Opening Offer

$39,223

Fair Price

$40,723

Walk Away Above

$40,809

• Recent buyers paid ~$171 below MSRP

Price Breakdown

Est. Dealer Cost$36,396

Est. Invoice$37,214

Holdback (est.)$818

MSRP (Sticker)$40,894

Asking Price$41,069

Markup+$175

Est. Dealer Margin on This Car$4,673

Percentile76% of inventory is priced lower

Days on Lot14 days

What Others Paid (Last 30 Days)

Cars Sold143

Avg Markup-$171

Median Markup$0

Best Deal-$3,531

Worst Deal+$1,890

% Sold Below MSRP63%

Avg Days to Sell18 days

Dealer Profile

Inventory586 vehicles

Avg Markup (All Models)+$177

Avg Markup (Prius)+$175

% Below MSRP1%

Avg Days to Sell31 days

Avg Sold Markup+$126

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