Deal Sheet: 2027 Prius Limited AWD

Canobie Lake Toyota · Salem, NH · VIN: JTDADABU7V129AJ13

Negotiation Guide

Opening Offer

$39,721

Fair Price

$41,221

Walk Away Above

$41,307

• Recent buyers paid ~$171 below MSRP

Price Breakdown

Est. Dealer Cost$36,839

Est. Invoice$37,667

Holdback (est.)$828

MSRP (Sticker)$41,392

Asking Price$41,392

Markup$0

Est. Dealer Margin on This Car$4,553

Percentile69% of inventory is priced lower

Days on Lot5 days

What Others Paid (Last 30 Days)

Cars Sold143

Avg Markup-$171

Median Markup$0

Best Deal-$3,531

Worst Deal+$1,890

% Sold Below MSRP63%

Avg Days to Sell18 days

Dealer Profile

Inventory385 vehicles

Avg Markup (All Models)-$1,304

Avg Markup (Prius)$0

% Below MSRP99%

Avg Days to Sell32 days

Avg Sold Markup-$1,527

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