Deal Sheet: 2027 Prius Limited AWD

McDonald Toyota · Greeley, CO · VIN: JTDADABU3V3037578

Negotiation Guide

Opening Offer

$39,046

Fair Price

$40,546

Walk Away Above

$40,649

• Recent buyers paid ~$206 below MSRP

Price Breakdown

Est. Dealer Cost$36,269

Est. Invoice$37,084

Holdback (est.)$815

MSRP (Sticker)$40,752

Asking Price$40,752

Markup$0

Est. Dealer Margin on This Car$4,483

Percentile69% of inventory is priced lower

Days on Lot10 days

What Others Paid (Last 30 Days)

Cars Sold150

Avg Markup-$206

Median Markup$0

Best Deal-$3,531

Worst Deal+$1,890

% Sold Below MSRP65%

Avg Days to Sell18 days

Dealer Profile

Inventory231 vehicles

Avg Markup (All Models)-$838

Avg Markup (Prius)$0

% Below MSRP99%

Avg Days to Sell35 days

Avg Sold Markup-$775

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